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Psychology, evidence, and 40 years of practice

We've been helping organisations measure and improve their people development since 1987. The tools have changed. The core question hasn't: is the work actually getting better?

Dr Peter Pease

Dr Peter Pease

Peter is a business psychologist with over 40 years of experience across psychology, business, L&D, and entrepreneurship. His background includes a PhD in occupational psychology, research into individual performance measurement, and growing a people services business to $50 million.

He has taught measurement and evaluation since 1987, working with organisations across financial services, care, manufacturing, professional services, and the public sector. His intellectual assets include the PEASE Method (Purpose, Evidence, Analysis, Solution, Explanation) and the LaDIA programme, which has been delivered across 49 organisations with consistently strong feedback.

His work is grounded in evidence, occupational psychology, and a deep scepticism of AI hype. He speaks at conferences in the UK and US, runs webinars and roundtables, and is currently writing a book titled The PEASE Method.

Peter focuses on helping non-technical professionals use AI to do their work better. Not tool training. Not generic AI literacy. Measurable improvement in productivity, performance, and problem-solving.

40+
years in evaluation and learning
PhD
occupational psychology and individual performance
$50m
people services business built
1,000+
survey respondents across all research
Intellectual foundations

What the work is built on

Everything we do is grounded in research, evidence, and decades of practical experience. These aren't buzzwords — they're the foundations that make the work effective.

Occupational psychology

PhD-level research into individual performance measurement, time analysis, and self-report methods. The diagnostic draws directly on this work.

The PEASE Method

Purpose, Evidence, Analysis, Solution, Explanation. A framework for replacing vague evaluation with decision-driven, evidence-based practice.

Original research

Extensive global research into how AI training is currently failing, and what knowledge workers actually need. This directly shapes every programme.

Evaluation since 1987

Decades of designing programmes with performance metrics built in, evaluating impact globally, and teaching others to do the same.

Value stream thinking

Not just "how do we speed up the work?" but "is the work itself valuable?" The question most AI training never asks.

Behaviour change

Grounded in behavioural science and change principles, so that AI capability is embedded in real work rather than learned and forgotten.

Speaking and events

Peter speaks at conferences in the UK and US on AI capability development, the future of L&D, and evidence-based evaluation. He also runs webinars, roundtables, and sector-specific sessions.

If you're looking for a speaker who is evidence-led, anti-hype, and grounded in real practice, get in touch.

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Speaking topics include

  • Why most AI training doesn't work, and what to do instead
  • The state of AI capability development
  • Diagnostic-led AI training: the individual as the unit of analysis
  • Building AI Champions who enable others
  • The future of L&D in an AI-enabled world
  • From evaluation to evidence: the PEASE Method

Want to work with us?

Every conversation starts with understanding your situation. There's no standard pitch and no pressure — just a straightforward discussion about whether and how we can help.

Get in touch → Learn about the diagnostic